Magazine
What we learn building and running websites, written down with sources. Opinions are marked as opinions.
Websites without a builder
Astro or WordPress for a small business website? An honest comparison
Astro or WordPress for a trade, a practice or a consultancy: security, upkeep, cost, accessibility and editing compared, with a table and the cases where WordPress is still the better choice.
Webflow template alternative: a website design without a platform subscription
A Webflow or Framer template is cheap; the platform behind it isn't. What you actually get when you buy one, what it costs over three years, and the alternatives that don't need a subscription.
AI and web design, honestly
Designing a website with AI, without Figma: from brief to finished page
How to design a website with AI agents without drawing it in Figma first: a real brief, real references, three directions as real pages, and checks before launch. Plus the cases where Figma is still the better tool.
Why AI-made websites all look the same, and how to make yours different
Purple gradients, three icon cards, "Unlock your potential": where the AI house style comes from, and the instructions that make an AI-built site look like your business instead.
Accessibility without overlays
Check your website's accessibility yourself: 12 tests, no subscription
Use a keyboard, browser zoom and free tools to check whether your website is accessible. Twelve tests based on WCAG 2.2, who the European Accessibility Act covers, and why an overlay plugin can't replace the check.
Funnels without SaaS
A funnel without SaaS: build an enquiry funnel with no monthly fee
A funnel is a few pages and a form. How to build and host one without a funnel builder, where the enquiries go, what the EU rules say about it, and when a SaaS is still the better fit.
Guides
Accessibility without an overlay: what the law actually asks for
No panic, no overlay subscription needed, but no excuse either: who the German accessibility act covers, why overlay widgets do not make a site conformant, and what counts instead.
How to spot an AI-made website (and how to avoid it)
Purple gradient, three equal cards, bento grid, “seamless” and “unlock”: the usual tells of AI-made websites, and why a site in ten minutes is not yet a good site.
Website and funnel without an agency or a builder subscription
What you save, what you take on, with a self-check.
Bought a theme, what now? From download to a finished website
What comes after buying a website design: export, content, choosing a CMS, EU hosting, domain, legal pages, checks, client handover and maintenance.
Headless CMS for small websites: when it's worth it and when it isn't
Headless CMS for a small business, an Astro CMS or a WordPress alternative? An honest decision guide with a table, including the option of no CMS at all.
Operations matter more than design: what PHP2Shell and Node.js showed in October 2026
AI is here to stay, but that's no excuse for sloppy work. Why updates, backups and fewer moving parts now count for more than the next layout.